Prototyping techniques and MVP development strategies enable ideas to be quickly turned into concrete ideas, enabling the product to evolve in the right direction with user feedback.

While creative ideation techniques enable producing original solutions through methods such as brainstorming and visualization, the process of evaluating ideas makes it possible to select the ones that are highly applicable and effective.

Understanding the user is the first step in designing an effective, fluid and value-creating user experience by discovering their behaviors, needs and motivations.